Brittany didn’t set out to become a web developer. When signed up for IOC’s Web Development Bootcamp, she didn’t think she was starting a new career — she just wanted to learn how to build a better website for her own project.
“I honestly thought web development would be frustrating. I’d tried a few free resources before, but nothing clicked.”
She took a free Weekend Challenge with IOC — and something shifted. The lessons felt clear, modern, and actually usable. She switched her enrolment from the marketing course to the full 8- Week Web Development Bootcamp, and then completing the 10 day bootcamp in Bali.
“I remember thinking wow, the lessons and the teaching style in the weekend challenge was amazing, So the full bootcamp is going to be great!”
Prior to becoming a mother, Brittany was a seasoned world traveller. With a love for finding new places she hadn't seen before, it was clear she needed to find a way to continue travelling. ,Not only did Brittany learn and lot of technical skills and business skills during the bootcamp but also a clear path for the future.
“I've always travelled, and I didn’t think it would be possible to continue traveling with a baby, but the course actually made it feel doable. And for me, it was a reminder that I could still chase things that light me up — even with a family.”
After the bootcamp, Brittany went all in. She built a portfolio, started offering services, and landed her first paid client. That client stuck — and referred more. Soon she had a steady stream of freelance work, all built around her own schedule.
“I now work with a few long-term clients, mostly doing website builds and monthly maintenance. It’s not about scaling a big agency — it’s about doing good work for good people, on a timeline that fits my life.”
She also used her skills to launch her own wellness retreat business, with yoga being a prior passion of hers — handling everything herself, from inception, the branding to the website to the booking setup.
“That’s the part I didn’t expect. I took the course to build client websites, but I’ve used the skills just as much on my own projects.”
“I used to say ‘I help with websites.’ Now I say ‘I’m a web developer.’ That took time. But I can own that now.”
She also learned how to work smarter — using clean, modular code and custom-built sections that are easy for clients to update themselves. That’s something she learned from day one at IOC: to build with intention and scalability in mind.
Brittany is honest about the highs and lows — but she also knows the rewards.
Here’s what she wants other new developers to know:
Structured learning makes a difference.
“Trying to figure it all out alone is exhausting. The bootcamp gave me clarity — and momentum.”
Don’t undersell yourself.
“Clients are used to paying $5,000 for clunky templates. If you build clean, custom work, you can charge for that.”
Start before you feel 100% ready.
“You’ll learn on the job. That’s how confidence is built.”
Use your skills for your own projects, too.
“You don’t have to wait for client work to create something meaningful.”
Brittany continues to take on a small number of aligned client projects each year — mostly referrals from past work. She offers web development, tech support, and strategic build-outs for wellness brands, creatives, and small businesses. She also runs retreats when it fits her schedule and is building new resources to support other moms stepping into freelance life.
“This business works because I built it around my life, not the other way around. That’s what I love most.”
To see more of Brittany's incredible work, check out her website https://embodiedcreativeagency.com/ or visit her Instagram here. @iamgessyg
