Gone are the days when only web developers had reason to learn coding. Nowadays we are seeing coding skills being used in a variety of creative and new ways.

With the rise of digital disruption across all industries, more and more employers are looking for people with coding skills. Coding gives you the edge to your competitors and many opportunities to branch out. After all, coding is the language of the digital age and understanding it allows you to make big waves in the online world.

So, what are some jobs that you can use your coding skills for? 

1. Digital marketer

These days digital marketing takes some serious insights into analytics and data. From implementing tracking codes, to building landing pages and conducting A/B testing, being comfortable with code means you’ll be able to monitor metrics, move faster, save precious budget from overzealous web developers. Plus, you’ll annoy your developer team less. 

More importantly, let’s talk about ‘growth hacking.’ A creative blend of marketing and technology, this growing trend (especially within the startup space) uses experimentation, data and rapid product iterations to ‘hack’ the growth of a product and scale it quickly. Doing this requires tech know-how, a deep understanding of analytics and knowledge in how to build solutions quickly - all of which comes from having strong foundations in coding.

2. Designers

If you’re a professional designer, you’ll be seeing a lot of website design and digital product working coming your way. So it’s pretty easy to see why it’s important to at least be able to read code and understand how design and function fit together.

But a lot of graphic design software can export your designs into code that you can just send off to your developers. Right?

Well, sure, but it’s a lot smoother sailing if you understand the code that your software spits out. And you’re way less likely to be taken for a ride by a developer trying to confuse you with technical jargon. 

I could go on and on about how learning code will help your career as a designer but why not hear it from the horse’s mouth - here’s how learning code gave one of Sydney’s top designers the winning edge.

3. UX/UI Designers

UX/UI designers almost work exclusively with digital products. Similarly to graphic designers, you’ll be able to work a lot faster if you understand the products you work with. As a UX/UI designer, you’ll always work closely with developers, as well as the product management team, so knowing how to communicate with them makes for a happier, more efficient team.

4. Data Scientist

As big data continues to grow as a field, so does the need for skilled data scientists, making it one of the most lucrative fields to be in right now.

While formally trained data scientists usually do have some kind of training in programming, having a deep understanding of coding in a number of languages is extremely advantageous. As part of your job, you’ll need to write scripts that sort the data into outputs that humans can understand, and create batch processes that run automatically to compile huge amounts of information on a regular basis.

Even if you aren’t getting technical yourself, you’ll likely need to interact with data engineers on a frequent basis, so understanding what the heck they’re talking about would help!

Don’t forget, coding isn’t just a skill - it’s a logical mindset. Because what you do is so deeply rooted in computers, you should to think like a computer in order to dig deep.

5. Project Manager

Common across all industries and levels, project managers often get a bad rep for not understanding the rest of what their teams actually do. This means timelines and budgets often get badly blown out because of missed expectations.

Understanding team members roles allow you to be more effective as a manager. You’ll understand how to break the project down into achievable goals and set good timelines and budgets for each part. You’ll also function as a translator, translating expectations from upper management into tangible goals and actions - and technical mumbo-jumbo into something your bosses can understand. 

6. Product Manager

Product managers help build products, so like project managers, while you don’t need to understand the intricacies of the codebase behind it all, you should understand what you’re building.

Helping your team develop efficiently is your highest priority, so understanding good architecture, and spotting bad engineers from good engineers make up significant parts of your job. If you’re in a more technical role, part of your job might also include writing technical documentation, which is made far easier if you understand what you’re writing about!

7. Writer

Being a writer encompasses a wide range of activities, from content marketing to travel blogger to technical documentation. For all activities, understanding how to code can be useful for a variety of reasons.

For example, understanding HTML can help you understand how to style your writing better with online editors, such as with blogging and email platforms. It also helps if you understand how computers read your writing, which can make a difference when it comes to optimising your posts for SEO.

And of course, especially if you’re for technical people or about technical topics, it helps if you have good foundations so you can understand the topic at hand.

8. Entrepreneur

Entrepreneurs need to wear many hats at the same time. As websites are the new shopfronts of most modern day businesses, you’ll need to build one, and afterwards, consistently change and improve it.

Every entrepreneur has their own website horror stories, either from people trying to build one themselves, trying to change something seemingly small, or trying to deal with contractors. 

Once you understand coding, it’s far easier to make basic changes to your website (or build one from scratch) without needing the help of an expensive technician.

When you do need to hire someone your ability to talk code will go a long way. Yu’ll also be able to tell the difference between bad developers and good developers. 

9. Blogger

Bloggers are very similar to entrepreneurs - many will have experience their fair share of website related technical issues.

The plethora of out-of-the-box solutions means many bloggers don’t need to think about building a blog from scratch. Everything from Medium, to Wordpress, to Squarespace means you can be broadcasting to the world within a few clicks. However, that means bloggers don’t start having problems until they start to outgrow their first website.

From there, hiring the right developer, or understanding how to not break your Wordpress site after you’ve installed your 15th plug-in becomes very important. The good news is this all becomes easier if you understand how code works.

Read our full article on why bloggers, like The Blonde Abroad, learnt coding from us!

10. Freelancer

In the future, freelancers will form the life-blood of the workforce. It’s predicted by 2020, 50%+ of America’s total workforce will be independent workers.

As a freelancer, you’ll be in the same boat as bloggers and entrepreneurs - often having to rely on developers to make changes to your website. Additionally, depending on the field you’re in, you might have to deal with your client’s developers from time-to-time (or maybe your clients are developers!). Understanding code will make you a far more versatile and adaptable freelancer,

And who knows? If you get good at it, you could add it to your services too!


These are 10 jobs you’ll nail if you learn coding. In what industries have you encountered jobs where you needed to learn how to code? Were any of them a surprise? Let us know!